WhatsApp Connect - character limitations

The character count limit for a message on WhatsApp Connect is 4096 characters. This limit is imposed by the WhatsApp Business API used for Sending Text Messages as explained here. 

Sending a message containing more than 4096 characters will cause the following error (Figure 1):


Figure 1 Error Message

Note: The character count includes the display name and colon, so slightly fewer than 4096 characters are available for a message


Note: Line breaks and items formatted with bold and italics also use up character space